The Liberty is a new boutique hotel located in the heart of Newburgh, one of the most richly historic cities on the Hudson, an hour north of New York City. 
The concept is derived from the city’s role in The Revolutionary War, during which, just a block from this hotel, George Washington and his troops were stationed for over a year. The Liberty captures the essence of freedom and renewal, offering a sanctuary where guests can break free from routine and rejuvenate their spirit. It provides a transformative retreat designed to restore strength and vitality. 
As part of the renaissance of Newburgh and other upstate cities previously experiencing hardship and decline, a lighthearted, creative approach to branding and visual identities has spread. Tired, cookie-cutter branding is giving way to playfulness and a strong sense of character and self. Taking the time to find your voice and define your purpose and offering - doesn’t that sound like the start of a revolution? 

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